Blog - Page 8 of 12 - Search Pros

Published On - August 23, 2012

Brandon Pay Per Click (PPC), PPC 101

Display Network Setup & Management Tips

Many PPC marketers shy away from the Display Network in AdWords. Either they don’t understand the network, have little experience on a non-search platform, or worse – treat it like the Google Search Network. The fact is, the Display Network can be a great addition to a well-rounded advertising p...

Published On - May 29, 2012

Brandon SEO, SEO - Advanced

Diversify Your Link Building Efforts

Organic SEO requires good link building. If you don’t get high-quality links – almost every month – search engines will eventually forget about your site and send relevant traffic to your competitors. That’s common SEO knowledge. However, not all link building is equal. You can consistently...

Published On - March 31, 2012

Brandon Business, SEO, SEO - Advanced

A Complete SEO Website Audit

The first step in tackling an organic search engine optimization (SEO) project is often an SEO website audit. This audit helps lay the foundation for future search success. Properly worked, an audit can be primary reason your site jumps from page 4 to page 1 on the SERPs. The surprising thing abo...

Published On - February 29, 2012

Brandon Design, ProductivityTags: design, Google Display Ads, productivity

Create Your Own Google Display Network Ads

Google Display Ad Builder is an easy and free tool you can use to create image and video ads within your AdWords account. You can use Display Ad Builder to create visually engaging ads for your display network campaign. Watch these two brief videos for a quick "how-to." I thought these videos wou...

Published On - January 31, 2012

Brandon SEO

Benefits of an XML Sitemap Generator

The primary features of Google XML sitemap generator are the following: They are easy to configure. As soon as you're done with all the initial configuration, they don't require any further administration. Should you want to tweak the settings then you can do so quickly by using various admini...

Published On - October 28, 2011

Brandon SEO, SEO - Advanced

“SEO Is Not Spam:” Top 4 Google Whitehat Methods

Recently Google CEO, Matt Cutts felt he needed to go on the record again and state that “Google does not consider SEO to be spam.” It is perfectly legitimate to try and make sure your pages are well represented in the search engines....

Published On - September 23, 2011

Brandon Online Marketing

Linkbuilding Strategies That Work- Part Two

Recently Rae Hoffman-Dolan over at Sugarrae.com interviewed the best and brightest in SEO today. Through a series of interview questions she aims to get at the answer to the age old question: What is linkbuilding? Search Traffic pro gives you the big takeaways. ...

Published On - September 15, 2011

Brandon Online Marketing

Linkbuilding Strategies That Work: Part One

Recently Rae Hoffman-Dolan over at Sugarrae.com interviewed the best and brightest in SEO today. Through a series of interview questions she aims to get at the answer to the age old question: What is linkbuilding? If you are new to internet marketing, I've pulled out the most important takeaways...

Published On - June 21, 2011

Brandon SEO, SEO - Advanced, Web Analytics

How the Google Panda Update Affects Your Website

Unless you're a search engine marketer you probably haven't spent too much time worrying about how the Google algorithms changes affect your life. If you are an online business however, you should know what the characteristics of Panda (the latest Google organic ranking updates) are and how they...

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