Published On - November 16, 2012
The Pluses of Google+ for SEO
Google+ is an untapped SEO resource. Learn how to optimize your search capabilities using the social network Google built specifically for you and your business....
Published On - November 12, 2012
How To Succeed In An Online Marketing Career
To me, career success is enjoying what I do and getting paid well to do it. Prior to my current occupation in online marketing, I had several jobs that I didn’t want to return to on Monday morning.
Some were worse than others. When I was selling at Dell, there were days when I wanted to walk t...
Published On - December 15, 2011
Article Marketing: How Panda Will Affect Your SEO Strategy
There has been a lot of recent debate amongst SEO’s as to what has resulted from Google’s recent updates. There is one consensus among us, and it’s that Google’s updates hit article marketing sites way below the belt. For those of you who don’t use article marketing in your strategy this c...
Published On - September 23, 2011
Linkbuilding Strategies That Work- Part Two
Recently Rae Hoffman-Dolan over at Sugarrae.com interviewed the best and brightest in SEO today. Through a series of interview questions she aims to get at the answer to the age old question: What is linkbuilding? Search Traffic pro gives you the big takeaways.
...
Published On - September 15, 2011
Linkbuilding Strategies That Work: Part One
Recently Rae Hoffman-Dolan over at Sugarrae.com interviewed the best and brightest in SEO today. Through a series of interview questions she aims to get at the answer to the age old question: What is linkbuilding?
If you are new to internet marketing, I've pulled out the most important takeaways...
Published On - March 26, 2011
How To Get Online Exposure For Your Small Business
These are just a few tips to get you started, they may seem obvious to you, and if so, good! you are ahead of the pack because most small business aren't even online, let alone utilizing all the free exposure at their finger tips.
According to a Small Business Success Index (SMBSI) poll conducte...
Published On - December 26, 2010
How Online Marketing Fits Together
Things have been quiet in Search Pros Land - at least on this site. But things have been poppin' on the work front. Paid traffic is converting, organic rankings are rising, and local traffic is heading to clients' sites - but I guess you wouldn't know that from reading this feed.
So instead of thro...
Published On - May 27, 2010
Complete Online Marketing Package: $97?!
Just wanted to send a quick note to readers of Search Pros. Due to some recent economic circumstances in the Search Pros's household, I'm expanding my services for new clients. Instead of charging the regular $500 for all services (SEO, PPC, SMO, Local, Analytics, Consulting), I'm offering a one-mon...
Published On - March 26, 2010
Local Business Mistake #2: No Clear Direction
Direct marketing, aka, "junk mail", preceded internet marketing by many decades. Direct marketers mailed to consumers and businesses long before Google's founders were born. Direct marketers understood marketing - they are still masters of the medium.
One of the most important aspects of any dire...
Published On - January 15, 2010
The Secret of Successful Pilots and Marketers
Airline pilots aren't born - they're made. Each pilot's story is different.
Maybe little Jack takes a plane trip on a family vacation. The seven-year-old Jack passes the cockpit on his way to his seat. He spies the high-tech gadgetry, the pilots in their starched uniforms, and the small windows abo...