Marketing for remodeling companies

Build a Predictable Pipeline of Profitable Remodeling Projects

Search Pros runs Google Ads, local SEO, and conversion-focused websites for established remodeling companies. We help you stop depending on unpredictable referrals, keep your crews busy, and know exactly where every booked job came from.

  • No obligation
  • No sales pitch

  • Reply the same business day

  • Google Partner
  • Serving local businesses since 2010
  • DFW & Texas metros
  • Contractor & home services experience

Why remodelers pick us

Proof before the pitch

Google PartnerBadge asset to be swapped from Google Partners portal

Google Partner

Certified on the platform your buyers search from, with direct Google support on the account.

Serving local businesses since 2010

Fifteen years running paid search and local SEO for owner-led companies.

DFW & Texas metros

Dallas-Fort Worth, Austin, and surrounding metros. We know how these markets bid.

Contractor & home services experience

Stair, remodeling, and construction accounts, not a generic agency playbook.

Client testimonial

Hear it from a Search Pros client

A short, unscripted note from a business owner we work with on what changed after the campaigns went live: the calls, the follow-up, and what it is like to reach an actual strategist.

Sound familiar?

Your remodels are great. Your pipeline isn’t

  • You spot an opening in the schedule three weeks out and you don’t know what fills it.
  • The calls that do come in are price shoppers, small repairs, or addresses outside your service area.
  • Your last agency sent reports full of clicks and impressions, never booked estimates.
  • You can’t tell which marketing dollar produced last month’s signed jobs.

Results, not activity

We start by finding out which remodeling services, locations, and project values are actually worth your ad budget. Then we build campaigns around those, and track calls, form fills, and booked estimates, so you can see what your money bought.

You are an expert in remodeling, not advertising. That’s our job.

What we run campaigns for

Built around the projects you actually want

Every remodeling service has a different search volume, a different cost per lead, and a different close rate. We build separate campaigns around the ones that make you money, and shift spend away from the ones that don’t.

01

Kitchen Remodeling

Highest-intent, highest-value searches in most metros. Usually the first campaign we launch.

02

Bathroom Remodeling

Shorter decision cycles and steady year-round demand. Strong companion to kitchen campaigns.

03

Whole-Home Remodeling

Long consideration windows and high project values. We combine search with retargeting so you stay visible while homeowners decide.

04

Flooring Remodeling

High volume, tighter margins. Tracking matters most here so spend stays profitable.

05

Room Additions

Large project values and permit-driven timelines. Worth a higher cost per lead than most services.

06

Basement Remodeling

Highly seasonal and neighborhood-specific. We target the areas where finished-basement demand actually exists.

07

Living Room & Open-Concept

Design-led searches. Project photography and reviews carry more weight than price.

08

Outdoor Living Remodeling

Patios, decks, and outdoor kitchens. Sharp seasonal peaks we plan budget around in advance.

09

Window & Door Replacement

Competitive against national brands. Local trust signals are what win the click.

10

Staircase Remodeling

Specialty work with low competition and strong margins. We’ve run this one for years.

bathroom-tiling-contractor-client

Our Experience

We understand how homeowners actually buy remodeling

Homeowners rarely call the first remodeler they find. They research for weeks, collect three or four estimates, and read every review before they pick up the phone. That long consideration window is where most remodeling companies lose the job.

At Search Pros, we’ve helped local businesses grow since 2010 through Google Ads, SEO, paid social, and conversion-focused websites. We work with contractors and home services companies across Dallas-Fort Worth, Austin, and Texas metros, including stair, remodeling, and construction businesses.

High project values, seasonal demand, long sales cycles, and homeowners who have to trust you inside their home before they hire you. That’s the market we build for:

  • Better leads, not just more leads. We target homeowners actively planning a remodel in the areas and project types you actually serve
  • Know where your leads come from. Call tracking, form tracking, and conversion reporting tied to qualified opportunities, not impressions

  • Personal attention, not an account number. You work directly with the strategist running your account

  • Protect your advertising budget. We shift spend toward the services, locations, and searches that produce profitable projects, and away from the ones that don’t

How we do it

Turning your remodeling business into a lead magnet

At Search Pros, we take the time to understand the unique demands of your remodeling business. We combine Google Ads, local SEO, websites, reputation, and clear reporting to drive real, measurable revenue for your remodeling business.

Google Ads

Qualified project leads

We target homeowners with real project intent, delivering quality leads at a lower cost per lead. More calls from homeowners ready to plan, and a better return on your advertising investment.

Local SEO

Puts you at the top

We optimize your Google Business Profile and local signals so your remodeling company appears in the top local search results in the neighborhoods you want to work in.

Websites

Turn visitors into booked estimates

Your website is often the first interaction a homeowner has with your company. We design user-friendly websites that showcase your completed projects, build confidence, and convert visitors into scheduled consultations.

Reputation

Builds trust with every review

Homeowners are letting you into their home, so a bad review costs you more than a bad ad. We help you collect and showcase positive reviews to build trust before the first call.

Reporting

Analytics and transparent reporting

We track, measure, and report your marketing performance: SEO rankings, PPC results, cost per lead, and booked opportunities, keeping you informed every step of the way.

Real Results

Local service businesses we’ve grown in DFW

Two Dallas–Fort Worth local service businesses, both Google Ads, both with the numbers to back it up.

3,500%

More conversions · 10 months

Stair contractor · Frisco, TX

Stair Heros Achieved 3,500% More Conversions with Expert Google Ads Management

  • 1 conversion in month 1 to 36 conversions in month 10
  • 1 tracked phone call to 18 tracked phone calls
  • Cost per conversion down from $253.66 to $63.03

200%

More monthly leads · 6 months

Sign company · DFW

High Value Signs Increased Leads by 200% While Reducing Cost per Lead by 58%

  • Monthly leads grew from 17 to 51
  • Phone calls up 229%, website conversions up 180%
  • Cost per lead down 58%, on a steady budget

Client Voices

What working with us actually looks like

★★★★★

Switched from a big agency

“The other company we used was a big company with no personal connection to us or the business. Search Pros is completely different, they are very involved with our business and always working to make our online presence bigger and better.”

★★★★★

From no leads to 25+ calls a month

In the first 8 months, we grew from basically no leads each month to a consistent 25+ calls every month. We are now getting consistent revenue from our Google advertising and bidding larger projects than ever.

How It Works

Three steps, no mystery

You’ll know exactly what happens after that first conversation.

STEP 01

Identify the opportunity

We work out which remodeling services, locations, customers, and project values are worth targeting for your business.

STEP 02

Launch and track

We build focused campaigns and track calls, forms, and booked estimates wherever the data is available.

STEP 03

Improve and grow

We use real performance and your lead-quality feedback to refine the campaigns and scale the profitable opportunities.